Contrary to popular belief, as we learned a couple weeks ago, I’m surprisingly not in meetings eating cereal all day, as my kids may think. Close, but not all the time… I mean, I admit, sometimes I do switch it up and have a pop-tart instead. Actually, on any given day, you can find me at my desk working on...
Creative
Marketing Insights and Information You Can Use
Filling In The Blank (Page)
The only thing worse than a blank page is the same blank page two hours later. If you’ve ever been assigned a blog post or put in charge of social media accounts at work, then you know what I’m talking about. And if this is your full-time job than you have my utmost respect. So what are you supposed to do...
A Lesson In Creativity
People are always searching for the secret formula for creativity, but the truth is... There isn't one. As Willow Marketing's Director of Strategy, Mandy Haskett, once said, “Saying ‘creative people’ is redundant. Everyone is creative.” I believe this to be true. We are all naturally wired with it. Sometimes we just don’t recognize creativity when we see it. Creativity is more than just...
Willow Is Life