Our Favorite Reads This Fall

We pride ourselves on having a culture of continuous improvement and growth. We always want to be better and learn something new! So we encourage our team to read (or listen!) to something new regularly. We like to mix it up too – between personal and professional development, girl power and leadership, fiction and non-fiction. And we’re pretty passionate when...

The Path to Good Client Service

A tale of two retail careers Long before they were directors at Willow Marketing, Sue Richardson and Lauren Littlefield both worked in retail, at the mall to be precise. And while they both know how to fold a three-quarter sleeve top and can remove a security tag like it’s nobody’s business, they never really considered how their time with The...

Putting DiSC Behavior Assessments to Use

Communication is the foundation of what I do here at Willow. Every day, I’m tasked with relating to our clients and engaging with them to be sure we’re doing our best to be open, humble and helpful partners. But since communication styles are as unique and individual as our DNA, it can be hard to know how to interact with...

New to the job? Spend your first 30 days making coffee.

In most instances, I think people consider a new employee’s first 30 days a time to learn. A time to absorb as much new information about processes, job duties, and new coworkers as possible. I’d agree with that perspective BUT offer an additional point of view… that the first 90 days is also one of your most significant opportunities to...