Now that the days are dark and cold, all we want to do here at Willow Marketing is put on some holiday music and a festive apron and start baking. Peppermint cookies, gingerbread, or yule logs? Yes, please! There’s only one thing that makes us happier than whipping up a batch of mouth-watering holiday treats, and that’s marketing. Like baking,...
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Reunited and It Felt So Good: A Holiday Showcase Recap
Nothing this year is quite like ever before – even the weather in Chicago. “The Windy City” did live up to its name, with gusts up to 50 miles per hour, but temperatures were unseasonably warm, hitting over 60 degrees. And they were welcomed by all the association friends attending the 2021 Association Forum Holiday Showcase. It was so good...
Willow Marketing Welcomes New Creative Director
Indianapolis agency celebrates retirement of long-time creative director Mark Manuszak, and names Eric Gray as successor INDIANAPOLIS (Dec. 1, 2021) – Willow Marketing, a full-service marketing agency based in Indianapolis, today announced the hiring of Eric Gray as its new creative director. Gray steps into this key role after the retirement of long-time employee Mark Manuszak, who had been with...
More Conversations with a Sponsorship Decision Maker
Guest Post: This is part two of a two-part series titled "Conversations with a Sponsorship Purchaser" written by Amy Thornburg. You can find part one here. Amy is a collaborative, strategic, and results-oriented professional with 20 years of success in association, event, and sponsorship management. Amy has a unique ability to find creative, actionable, ways for organizations to earn more...
Conversations with a Sponsorship Purchaser
Guest Post: This is part one of a two-part series titled "Conversations with a Sponsorship Purchaser" written by Amy Thornburg. Amy is a collaborative, strategic, and results-oriented professional with 20 years of success in association, event, and sponsorship management. Amy has a unique ability to find creative, actionable, ways for organizations to earn more revenue through building valuable partnerships and...