An illustration of hands holding a house with person working from home

Associations at Work (from Home): Meeting Members’ Evolving Needs in the Remote Work Era

The world doesn’t work the way it used to… literally. For years, digital nomads, freelancers, and independent contractors have been predicting the rise of remote work, but as HubSpot points out in its 2020 Remote Work Report, there’s a key difference between traditional remote work and working remotely. Remote work is a lifestyle usually adopted by choice. Working remotely was...

Content Creation Hacks

You’ve likely heard the adage “content is king (or queen)” from your marketing team, and it’s true. Content has the ruling power to connect and engage your audience in meaningful ways. Content creation doesn’t discriminate — no matter your company size, industry, or marketing strategy, your customers or members likely expect you to tell stories through photos, videos, images, and...

8 Tips for Avoiding (WFH) Burnout

On March 13, we “celebrated” the one year anniversary of the COVID-19 quarantine. We were sent home with our computers, tasks, and sobering truths about the pandemic. This new adventure was a little exciting at first – we got to work from home in our pajamas with our pets. But, over time, the line between work and home blurred, we...

5 Ways the Pandemic Resurrected the QR Code

In the past year, COVID-19 has cancelled lots of things. But at the same time, many other things have been revived – like QR codes.  QR codes – short for quick response codes – became popular back in the mid-90s, allowing brands a way to direct customers to more information about a product, event, or service using a special barcode....

Someone Killed the Cookie: A Whodunnit for the Digital Age

“C” is for “cookie”... but “C” is also for “crime.” And this particular game of “CLUE” is a lot trickier to solve. No weapons, no bodies… just the premeditated murder of the third-party cookie. There are suspects, to be sure: Mr. Google. Madame Safari. Professor Chrome. And Ms. Firefox, to name a few. Each with motive and opportunity to off...