As the pandemic drags on, are you finding it a little more difficult to summon your muse? While some artists, writers, musicians, and other creative folks are using their socially distanced time to churn out new projects or try things they’ve not had time to attempt in the past, many others are struggling. Stress and anxiety can have a real,...
At the end of the year, it’s a common practice to reflect on the past months as well as to look forward to where we want to go in the next year. Not only is it productive to do this in our personal and professional lives, it’s also important to be in tune with where our industries have been and...
Branding or rebranding an organization is always a challenge in itself. You have to choose one name, one mark, one color palette, one tone, and one voice to represent who you are and everything you do. Whew -- that’s a lot of pressure! It becomes even more difficult when your organization serves vastly different audiences or offers a variety of...
In a year where personal interactions have been limited, wearing face masks has become part of the daily routine, and in-person meetings have been replaced with Zoom calls, it’s not surprising that we are craving happier times. Historically, fashion has been a barometer reflecting the nation’s mood and desires. If you are of a certain age, you probably had a...
When most people think about the design process, they might say it includes doodles, storyboards and big brainstorm sessions that result in fantastic, imaginative concepts. And in lots of cases, they’d be right. Design is a creative process -- but that doesn’t mean it's a free-for-all. The most effective designs adhere to a structure that allows it to be quickly...