As 2020 grinds to a close, many of us are breathing a sigh of relief, ready to leave such a difficult year in the rearview mirror. At the same time, there’s also a feeling of excitement about new possibilities, and the promise of a much brighter 2021 right around the corner. Whether it’s travel, new creative endeavors, or growing business...
Not long ago, my seventy-two year old step mom told me she’d developed, and was managing, my father’s business website. A retired romance languages professor, she’d done the research, used a templated site builder, and learned the basics of CMS (Content Management System) administration. Why am I telling you this? If a retired romance languages professor can teach herself basic...
There’s a saying in client service that the “insignificant is significant.” At its core, this means that the smallest details of your relationships and interactions should be treated with care. There are little details in everything we do that can have a significant impact on perception. As we engage more frequently in virtual communications, here are five Zoom best practices to...
From audio and video controls to meeting recording and transcription, Zoom has an extensive list of controls for your meetings. All you have to do is explore your options and customize your own personal settings. We’ve got three Zoom best practices to follow for quickly customizing your setup as well as specific tips for protecting your space from being "zoom-bombed."...
We’ll be sharing a monthly list of our favorite things - tools, resources, books, etc. that we find helpful in the ever-evolving and super cool world of marketing. This month we’re sharing a list of the email subscriptions we like. These are the emails that we read EVERY time they come in our inbox. We look forward to opening them...